Mr Avocado and Aldi China launch co-branded avocados
14 September, 2021
Demand for avocados continues to grow each year in China as more consumers recognise the nutritional value and ‘superfood’ status of the fruit. To capitalise on the growing demand, Mr Avocado and Aldi China launched a co-branded ready-to-eat avocado product on 23 August.
In a mission to introduce ready-to-eat avocados to more Chinese consumers, Mr Avocado reached out to leading global food retailer Aldi for collaboration soon after it opened its first Chinese store in Shanghai.